1 Question, 4 Points of View Tell us something about connecting with GEN Z that marketers should know. “They have never known a world without YouTube “stars”. To Gen Z, this is entertainment, so advertise in this space to reach this generation, but the content needs to be real and entertaining.” — Christel Roldan, VP Brand […]
1 Question, 6 Points of View What’s a tip for running a successful influencer campaign? “Aligning the right talent with the right project. There are hundreds of good influencers who are open to working with brands, but few of them are truly collaborative or good at working as good partners.” — Eric Johnson, Founder/CEO “Authenticity. […]
What is often overlooked when considering marketing spend?
Will VR ever become mainstream?
Why is Snapchat such a big deal / so relevant?
The finalists of the 2017 ProMaxGames Awards have been announced. Have you seen PuP?
What makes for a great client relationship?
What is one implication of the current political landscape for brands today?