CONSUMER ELECTRONICS

Brutal competition in tech and gadget land.

We love our devices. We rely on them to entertain, inform, educate, and connect us. But as key segments mature, it becomes a battleground for consumer dollars. Figuring out how to reach people in a cost-effective manner is tricky business. Since they are mostly connected consumers, a mix of digital, retail, and content is often the right combination to deliver positive consumer-tech ROI.

Turtle Beach Superhuman Hearing Campaign

Speaking directly to gamers in a language that they can understand: theirs.